So you’re applying for a job that asks for a cover letter, or you’ve decided it’s a good idea to include one anyway. What should you include in it? Employers and recruiters could be sifting through hundreds of cover letters to create a candidate shortlist, so it’s important to keep yours concise while clearly outlining why you’re the best person for the job.
Make sure to:
- Address the hiring manager by their name, if you know it
- State the role you’re applying for
- Include a compelling opening statement about why you’re a great fit for the job
- Match your skills and experience to the job, including related keywords and phrases
- Mention any relevant successes you’ve had in previous roles
- Outline why you’re passionate about the job and industry
- Close with a call to action to meet
Aim to keep your cover letter to one page and only include information that is relevant to the specific job you’re applying for – avoid filling the entire page but instead stick to a few concise paragraphs. Hiring managers are busy, so brevity is key.